Headquartered in Austin, Texas, we started a single retail store with the mission to empower people with the knowledge, products, and support to reach their fitness and wellness goals. Today, our team has built up a knowledge base of how to support every body through personalized, effective health and wellness regimens across Defyned’s family of brands.
The Defyned family of brands supports every body through personalized, effective health and wellness regimens. With a supplement, product, or retail location to help meet every health and wellness goal, Defyned Brands has a partner to trust in at every step of the journey.
Our team is driven by the same mission: To deliver outstanding results for our customers. We are dedicated to the ultimate customer service experience. Company culture is the centerpiece of our company which has been the fuel on the fire for our tremendous success and growth.
